Two things, firstly, as I've said, you won't get more guests in total if you run less events, but you might get more guests PER EVENT, meaning more money through the doors.
Secondly, of course you can't get some guests for financial reasons! If a guest asks for £250K (as a random example), then you can't get them, as you have no way of recouping the money.
Are you familiar with the term 'loss leader'? This is where you sell something at a loss, on the understanding that knock on sales will make up for the loss. Supermarkets do it in their promotions, so you come in to buy something extra cheap and then do teh rest of your shopping there. Well it can apply to headline guests as well. For example
Imagine 6 headline guests, all charging the same amount, all of whom will attract 10K guaranteed unique attendees through the door. If you run 3 events, you will get 20K attendees guarantees at each event. Run two events and you get 30K guaranteed attendees. The advantage of the second model, is that the secondary sales are likely to be higher (secondary sales being attendees buying autographs from other, smaller guests). Also, the overhead costs are way smaller (in terms of advertising, venue, crewing, etc).
I realise this example is hugely simplistic, but it does illustrate that sometimes, less is more!
Incidentally those two were Dr Who guests as well - I got their autos two or three times each for that at LFCC, rather than start on another show.
And yet I've seen time and again that people are willing to go to signing events and conventions for the (mostly) guaranteed opportunity to get an autograph/photo with someone. It's a completely different situation, and I don't think they can think "oh there's a screening somewhere so we won't bother" because there's often many willing to do both, or that don't WANT to go to things like that.
I realise you're trying to put things into context but if we considered all of those types of things as reasons not to run events or get guests then I'm not quite sure we'd have much left.
No, the event he is referring to, was like a mini BH convention, where there was a screening, a talk by the cast and the opportunity for autographs and pictures for free. The only differences between it and an ME event was a) the organisation at an ME event is better it was only 1 day, not two and c) it was around £8
Can I just thank you for taking the time and effort to fix that mess, it's greatly appreciated, cheers!
Jason can fly over numerous people to do lengthy autograph sessions, photo shoots, and perhaps a panel, but financially that's far different from what the core of SDCC is.
That's very true, logistics is a major problem for US Tv shows and films.... but there's no reason why LFCC couldn't showcase UK shows and films? Hell, BBC America has a massive pressence at SDCC.
I'm positive Jason HAS tried to do the same thing with BBC/Sky/ITV, but for whatever reason, they've never gone for it. (although I am aware that Hot Fuzz DID promote at Manchester Gmex and Heroes were clearly promoting at LFCC).
In my mind, it's this promotion that is key and there are a couple of things needed for it. 1) contacts within the industry 2) the LFCC presence and reputation needs increasing 3) pressure needs putting on TV studios to go there (which is soemthing we COULD help with!)